This idea aims to address the huge, underappreciated problem of food waste. Aura is a smart fridge device that focuses on reducing personal food waste in the home. The device actively makes food last longer by cleaning the air inside the fridge and absorbing the natural gas that causes fresh produce to spoil. Aura links to an app with a range of features that focuses on the psychological aspects relating to food waste. The app helps remind you of the food you have in, how to use it up before it goes off and monitors the health of your fridge.